Attributes

Attributes describe additional characteristics of a product that help with organization, filtering, and clarity.

Common attributes

• Brand
• Material
• Fabric type
• Country of origin
• Care instructions

Attributes are different from variants:

• Variants affect how a customer buys a product
• Attributes describe the product

How attributes are used

Attributes can be used to:

• improve product clarity
• enable filters on category pages
• maintain consistency across similar products

Attribute best practices

• Use standard terms across your catalog
• Avoid duplicating attributes as variants
• Keep values short and readable